"Tackle empowered my team and me to effectively self-serve. They provided education and enablement, which allowed me to become an expert in Marketplace and co-sell strategies. They were a reliable support partner throughout this journey." - Rebecca Spataro, Director of Global Cloud Alliances at Snyk.
In this episode of Unlock Cloud Go-To-Market, hosts Erin Figer and Patrick Riley are joined by Snyk’s Director of Global Cloud Alliances, Rebecca Spataro to discuss the intricacies of Marketplace and co-sell strategies in the Cloud GTM landscape. Rebecca shares Snyk's focus on automation, integrating key business units, and partnering with Tackle to streamline processes and drive efficiency. Tune in as we explore Snyk's Cloud Go-To-Market strategies, their innovative use of technology, and the value of an ecosystem approach.