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Video 1.1: The Rise of Cloud Marketplaces

Discover how cloud marketplaces drive faster, bigger software sales

Updated over 2 weeks ago

In this video, we explore the pivotal role cloud marketplaces play in reshaping the future of software sales. You’ll learn about the massive growth in cloud adoption and how these digital storefronts enable sellers to connect with a pre-committed base of buyers. Cloud marketplaces offer immense opportunities to drive faster sales cycles, larger deal sizes, and improved win rates. Whether you're new to the concept or looking to refine your approach, this video will provide a solid foundation for leveraging cloud marketplaces effectively.

✅ What You'll Learn

  • The significance of cloud marketplaces in modern software sales

  • Key benefits for sellers, including faster sales cycles and larger deal sizes

  • How cloud providers (AWS, Microsoft, Google) align with marketplace strategies

  • How to turn marketplace listings into a scalable, successful sales channel

  • Strategies for building partnerships with cloud providers to enhance your go-to-market (GTM) efforts

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